WRITING A COVER LETTER

A sales letter is a marketing tool that promotes a good or service. Its objective is to persuade the reader to buy what the letter offers. To be effective, its scope must describe a particular benefit the reader will gain by making the purchase, such as a problem solved or a need fulfilled. Before you begin, you should be familiar with what your sales letter intends to promote and the people you intend it to reach. This may require a little research and some brainstorming, but without preparation your sales letter will be less effective. Then decide on the features that best highlight the good or service; identify its selling points, in other words. Bigger, brighter, stronger, faster, cheaper, etc., are common selling points when writing a sales letter. Once you have made a selection, you must persuade the readers that the benefit of your offer outweighs the cost. In other words, convince them that what you have to offer is a good deal. In the sample sales letter the writer promotes a ...

Pharma jobs are no longer an easy to reach thing. In fact it’s a daunting task to get the right job that you are looking for. So when you are applying for a pharma job make sure that your cover letter must be expressive enough. Highlight your area of interest and expertise, explain about your education and experience and relates it with the post you are applying for. Make the reader feels as only you are the right candidate for it. Here is a sample pharma job cover letter: From: Lyre Ericson S-10, LifeAround Avenue, New Colony, Colombia To: Mr. Roderick Tipton Sprit Pharmaceuticals, Trade Road, Colombia 15 th  June, 2010 Dear Mr. Tipton, This letter is in response to your advertisement of an opening in pharmacy research division posted on your company website. I found that my skills and experience match this position, so I would like to offer my services for this post. I hold a professional degree in clinical pharmacy and have five years of work experience in the same field. Experi...

Nearly all educational institutions sometime or the other organize conferences and seminars. It is of great prestige and honor to receive an invitation for them. It is a great honor for someone to be invited in a national conference. Giving your confirmation is then an important step from your side. Here is a sample confirming attendance letter: From: Dr. David Ronaldson Dale College of Medical Sciences, Vancouver, Canada To: Dr. Richard Norton The Director, Medical Council of Canada, Edmonton, Canada 21 st  May, 2010 Ref: Confirmation of attendance in the seminar Dear Dr. Norton, I am very grateful to you for considering me as a part of this international conference and would like to give my confirmation to attend the conference on  Congenital Heart Diseases  in Children. his topic holds immense interest to me as I have done a lot of research work on the children suffering from Congenital Heart Diseases. Few months back I received the honor of presenting the research pap...

Helping the people in need is the stately contribution for the society. There are many organizations that are performing very well for the upliftment of the people in need. But they can do anything with funds so it is our duty to help them by funding according to our limits. When you are sending a donation write a letter for it to show your interest so that they may feel great for their work. Here is a charity donation letter sample: From: Lara Crimpson, A30, Avenue Apartments, Dutchess, New York To: Mr. Mark Williams, Director, AIDS Relief Work Society, Nigeria 12 th  May, 2010 Dear Mr. Williams, After reading a newspaper report about the charity work carried by your organization towards the AIDS orphans, I too would like to make my sincere contribution in your relief and development agency, which serves the AIDS orphans in Nigeria. I am deeply moved with the present situation of these children and keenly interested in doing something for them in any ways. I am enclosing a cheque ...

When you are applying for any degree course or applying for higher studies, make sure that your cover letter should picture your vision and mission clearly. Your cover letter should be framed in a manner that it will explain your education, skills and experiences that are needed to join the course. Try not to show off but request in a way that the reader will praise you and show his interest in you. Here is a sample PhD cover letter: Dr. K.V. Sharma, Assistant Professor, University of Cape Town, Cape Town 14 th  May, 2010 Dear Dr. Sharma, I am writing to apply for the PhD program in Environmental Sciences at University of Cape Town under your skilled supervision. I had done my graduation in Zoology in the year 2005 and post graduation in Environmental Biotechnology from University of Rajasthan, India. In all the years of my study I tried to develop a good sense of research. I was very interested in developing new methods of wetland conservation with the advance technology. I had do...

A general cover letter is a guide for the reader which highlights your qualification, your work history and your skills. It is not just a cover to your resume but is far more than that. So always try to write a good cover letter which not only covers your resume but also be an opening shot in your job hunt. Here is a sample general cover letter: 15 th  June, 2010 Dear Mr. Jain, I have found an advertisement posted on employmentnews.co for the post of radio jockey in your channel. The post is of high interest to me and I want to apply for the same. I am a graduate in Journalism and Mass Communication and started my career as a drama artist at All India Radio. I am an approved drama artist from All India Radio and I had also done a certification training course for radio jockey. I have one year experience of radio jockeying. I am a fun loving person with open eyes and ears and with the skills of creating and delivering the instant stories to the audience. As all these are the essenti...

A well written and informative cover letter can increase your chances of getting a job. While sending an application for software testing job you should write an impressive cover letter that can give a brief picture of what you have done so far. After mentioning your skills, politely ask for an interview. Do not forget to mention enclosures. Here is a sample software testing cover letter: Renit Daniel 56, Pearl Avenue, Frankfurt, Germany Phone: 01234 567 8910 Stephen Webster Director, Weblogics Web Solutions, Greater Church Road, Frankfurt, Germany Ref: Post of Software Testing Engineer Dear Mr. Webster, This letter is to express my interest in the post of Software Testing Engineer posted on myjobs.com. I believe that my strong technical experience and education will make me a very competitive candidate for this position. I hold a Degree in Software Engineer from Frankfurt and I had a total working experience of 4 years. I am an ISTQB Foundation Level certified tester and had done ...

Your name Your Address Your City state, zip Your Phone number, Your Email Date Name Position, Department Office address, City, State, Zip. Dear Sir , This is in reference to the pharmacy job   advertised in the (name of the newspaper) dated (provide the date). I am a pharmacy graduate from ( university name ) and has done my post graduation from ( university name).I am currently working in( name of the company ) and is interested to move to your company as I have read that you work on the modern technology. I feel that the job at your company is more challenging and I can secure more experience and knowledge working at (company name).I had always dreamt of working in leading pharmaceutical company like yours where I can get trainees in the modern medical sciences and grow professionally. I am sure that the exposure and skills that I have gained from the current company will help me work in your office. As I am sure my qualifications and experience will match with your requirements ...

Dear Name, I wish to recommend ____________ for____________ scholarship program. I have known him from past four years during which he was the student of electronics _____________ is very hard working and is a motivation and inspiration to other students. He has always overcome his financial hardships and tried to excel in all fields; he is extremely good in academics and also actively participates in all co curricular activities. He is also a good sportsman and has won many awards for the college. He has always taken care of his finances by doing part-time joins and giving tuition to his juniors. He is very popular among the fellow students and is a very intelligent, hardworking, humble and with excellent leadership qualities. He has always shown his interest in academic and has always stood ahead in studies work. He is one student who actively participates in the classroom discussions and always stand out to help her fellow students. I sincerely recommend __________ for the scholarsh...