In this invitation a newly opened boutique is advertising its wares through an exclusive invite to its clients. Usually this strategy is adopted by many to exhibit the new range of dresses. Here is a sample invitation letter for sales: From: Dress Up Boutique, Saks Avenue, Washington To: Mrs. Laura Simons House #60, Elms Street, Avenue Road, New York 21 st June, 2010 Dear Mrs. Simons, We are pleased to inform you that a branch of Dress Up Boutique has been opened at Saks Avenue. There is a whole new range of party and bridal wear along with the accessories. The store has its own designers hence there is an exclusive range of formal and non formal wear. On the 25 th of June we are holding a preview and sales of the new items along with a cocktail and dinner, which will be black tie affair. Please find an invitation pass for two enclosed with this letter. We are looking forward to your attendance at the party. Thanking You, With Regards, Dress Up Boutique