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Marketing letter to Commercial Property Broker

Dear When I analyze the qualifications of an applicant for a sales position in our organization, I am primarily interested in his or her track record. After all, when it comes to selling real estate everyone has the same motivation. Results! We are proud of our track record, and hope that you will take a few moments to allow us to introduce ourselves to you.  Our company began in 1972, and from the date of its  inception we have specialized in commercial property.  We watched the skyrocketing prices of residential  property in the late 70′s and questioned ourselves more  than once on whether or not we had made the right decision. As it turns out, we were right, for we now have one of the most successful national real estate firms in this country. By specializing in the commercial property area, we have gained an expertise in every conceivable form of transaction and have built a list of clients from New York to California....